Vivienne Westwood unveils new collection in Beijing to celebrate GREAT campaign
British fashion icon Vivienne Westwood unveiled her new red carpet collection yesterday evening at the Residence of the British Ambassador.
Over 400 guests from China鈥檚 creative sector and leading businesses attended the event, along with celebrities such as actress Hu Jing and TV host Chen Luyu.
皇冠体育app event was part of the GREAT Britain campaign, an initiative launched by Prime Minister David Cameron in 2011 that invites to the world to take a fresh look at everything Britain has to offer. 皇冠体育app UK is at the cutting edge of international fashion, with designers such as Vivienne Westwood demonstrating the UK鈥檚 leading role in the creative industries. 皇冠体育app UK remains a world-class incubator of the most exciting and innovative fashion design talent. Global demand for British fashion designs continues to increase, and China is one of the major markets for British brands.
皇冠体育app couture gowns presented by the British fashion designer were from her Spring-Summer 2013 Red Carpet Capsule Collection, and featured embellished gowns and cocktail dresses that reflected the glamour of the Baroque era and ball gowns in silk taffetas and boned corsets that recall the court of King Charles II. 皇冠体育app designer also showed pieces from her Autumn-Winter 2012/13 collection, including iconic Union Jack print gowns and corset dresses.
British Ambassador to China Sebastian Wood said, 鈥溁使谔逵齛pp UK fashion industry is renowned for its trendsetting, inventiveness and creativity. It has a long, proud and diverse history, from the Swinging Sixties to the Cool Britannia image of the 1990s. Contributing over 拢20 billion to the UK economy, fashion is a truly great British success story.鈥�
Vivienne Westwood said, 鈥淚 am English, so it is impossible for me to ignore British culture in my designs. 皇冠体育app fabrics I use are often traditional British fabrics - English flannel and barathea wool, Irish linen, Scottish tartan. 皇冠体育appse fabrics benefit from classic British manufacturing techniques, as represented by the Savile Row tradition.鈥�
TV host and the evening鈥檚 MC Chen Luyu said, 鈥淰ivienne Westwood is one of Britain鈥檚 most renowned fashion icons. Her designs are not just avant-garde but also perfectly embody elegance, as tonight鈥檚 red carpet show demonstrates. She is indisputably one of the finest symbols of British culture, and I鈥檓 delighted to wear one of her gowns tonight. I wholeheartedly agree with her comment that 鈥楧ressing fabulously will make your life more fun.鈥�