Concept testing the migration of tax credits customers to Universal Credit
Research exploring customers� responses to an example migration journey, testing their reactions and understanding, and their perception of how smooth the journey might be.
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»Ê¹ÚÌåÓýapp aim of this research was to explore tax credits customersâ€� responses to an example of a ‘managed migrationâ€� journey to Universal Credit. It tested their reactions and their understanding of what they may need to do - and if they understood the consequences of inaction.
»Ê¹ÚÌåÓýapp research also explored with participants how the migration could be made easier for them. »Ê¹ÚÌåÓýapp research was qualitative, comprising face-to-face interviews and small group discussions.
Participants were customers likely to be included in the managed migration to Universal Credit.